To be taken seriously as an estate agent it is very important to present a very strong brand right across the business. It is becoming more and more important to build an impressive online shopfront, and in some markets the online presence is more important than the physical presence. In all cases, the marketing of the site is cruical and often under estimated.

To achieve a world class online presence you require the following:

• Superb website design
• Top quality website features
• Integration with your back office systems
• Excellent on-site Search Engine Optimisation (SEO)
• Creative off-site Search Engine Marketing (SEM) to help drive traffic and interest in the site